SECTION GUIDE:
How to Read the Proposal
Area Section: Title of the 3 primary services categories
Services Section: List of services to be offered within the area
What is? Section: This section provides a clear and concise description of the service you offer. It should explain the nature of the service, its key features, and how it benefits customers. It serves as an introduction defining the purpose of the service.
Included Services Section: Here, the different specific elements that can be included within the service are detailed.
Business Value Section: In this section, the key benefits and value that the service brings to businesses or clients are highlighted.
Target Audience: Describes who the service is targeting. It includes information about audience segments, specific industries, roles, or any other characteristic defining the target audience for the service.
Audience Interest: Shows what aspects of the service might attract or interest the target audience
Audience Needs: Explores the specific needs that the target audience has and that the service aims to address.
Client Benefits:Lists the specific benefits that clients will gain by using the service.
How To Section: Serves as a detailed guide on how the consultancy plans to implement and execute the offered services.
Key Actions Section: In this section, the key actions that the consultancy or service provider will undertake to ensure successful implementation and effective delivery of the service are described.
Level of Complexity and Effort Section: Refers to the assessment of the difficulty level and effort required to implement and maintain the service
Infrastructure Investment Section: Details the financial, technological, and human resources that need to be invested to implement and maintain the service
Long-Term Sustainability and Market Evolution Section: Examines how the service adapts to changes in the market and how it sustains over time
Overall Complexity and Effort Level for the Area: Provides a general assessment of the level of complexity and effort associated with the service area as a whole, giving an overview of overall challenges and requirements
